SEO / GEO Setup

Built to be found.
Structured to be understood.
Ready to be cited.

A one-time search foundation for Google, local search and AI discovery.

A Google search result for your business shown as indexed, locally ready and AI-search ready, with 92% search visibility.

01 · Search has changed

Search isn't just Google anymore.

It used to be one straight path to Google. Now discovery fans across classic results, maps and AI answers — and your site has to be readable by all of them.

Discovery fans from a single search across Google, AI Overviews, ChatGPT, Perplexity and Gemini into a knowledge graph that produces a cited answer.

02 · The visibility check

What search actually sees.

Every setup starts with a read of the technical and semantic base. Hover a signal to see what it means and what HiKit does about it.

CrawlabilityREADY

Whether search engines can reach and read every important page.

HiKit

Audits robots rules, redirects and dead ends so nothing worth ranking is blocked.

IndexationREADY

Which pages are actually eligible to appear in search results.

HiKit

Fixes indexation conflicts, canonicals and thin/duplicate signals.

Site structureNEEDS WORK

How pages relate to each other and how clearly topics are grouped.

HiKit

Rebuilds architecture and internal linking around real topics and intent.

Structured dataMISSING

Machine-readable markup that helps engines and AI understand meaning.

HiKit

Implements relevant structured data for priority pages.

Search intent mappingNEEDS WORK

Whether each page targets what buyers actually search for.

HiKit

Maps priority queries to the right pages, titles and headings.

Local signalsPARTIAL

Consistency across Maps, Business Profile and location pages.

HiKit

Aligns local data and sets up a client-owned Business Profile.

AnalyticsREADY

Whether you can measure what happens after setup.

HiKit

Configures Search Console and analytics under your own accounts.

AI citation readinessMISSING

How clearly your content can be interpreted and cited by AI systems.

HiKit

Structures information and entities to improve citation readiness.

SEO

Be
discoverable.

  • Google results
  • Pages
  • Keywords
  • Search intent
  • Technical SEO
  • Internal linking
  • Structured data
You need both

GEO

Be understood
and citable.

  • AI answers
  • Entities
  • Context
  • Structured information
  • Sources
  • Citations
  • Machine readability

Same strong foundation, two jobs: rank in classic results, and stay clear enough for AI systems to interpret and cite.

03 · How it works

One clear sequence.

We follow a structured process, from technical foundation to on-page execution and beyond, to help your business grow in search.

01

Audit + keyword map

We read the current technical and semantic base and map the queries that matter to your business.

02

Technical foundation

Crawlability, indexation, redirects, canonicals, sitemap, robots and Core Web Vitals where relevant.

03

On-page optimization

Titles, descriptions, headings, URLs, internal links, structured data and alt text, tied to intent.

04

Local + search tools

Google Business Profile, Search Console and analytics — all under accounts you own.

05

Handover + roadmap

Documentation, access and a prioritized next-step roadmap so the work stays yours.

01

Keyword Map

Search opportunities

sustainable packaging
sustainableHigheco packagingHighrecycled boxMedium

+248

keywords

02

Technical Foundation

A healthy, indexable site

CrawlabilitySitemapIndexationRobotsRedirectsCore Web VitalsCanonicals
03

On-Page

Content that ranks

TitleDescriptionHeadersSchema

Sustainable Packaging for a Greener Tomorrow

yourwebsite.com/sustainable-packaging

05

Handover + Roadmap

A clear path forward

DocumentationAccessPrioritized next steps
04

Local + Search Tools

All your data, in one place

GBP
Console
Analytics

04 · What we actually change

Real fixes, not theory.

Pick a change to see it happen. Patterns shown are illustrative of the work.

A weak generic page title rewritten with intent into a strong, cited search result.

05 · Setup, not a forever retainer

We set up the foundation.
You own it.

We set up a technical foundation — analytics, checklist and fixes — then hand over the documents and deliverables to you.

SEO / GEO Setup is a defined, one-time foundation. Long-term ranking can later need content, authority and ongoing work — that’s a separate step, not a monthly lock-in.

What you leave with

Owned
by you.

Every account, file and access stays in your name. You get the documentation and a roadmap — not a dependency.

READY

Deliverables

Everything you need to move forward, in your name.

  • Keyword map
  • Technical fixes
  • Optimized titles
  • Optimized descriptions
  • Headings
  • Internal linking
  • Structured data
  • XML sitemap
  • Search Console setup
  • Analytics setup
  • Google Business Profile setup
  • Documentation
  • Prioritized roadmap
FAQ

Straight answers.

No jargon, no fine print. What the setup covers, what it doesn’t, and what stays yours.

READYStraight from the team

A one-time technical, on-page, local and structured-data foundation: audit and keyword map, technical fixes, optimized page structure, structured data, sitemap, Search Console, analytics, Google Business Profile, documentation and a roadmap.

Final step

Let’s find out what
search engines see.

A Google search result for your business shown as indexed, locally ready and AI-search ready, with 92% search visibility.